Online reviews are EVERYTHING for the sale of indie books. I focused almost exclusively on reviews as a marketing strategy when my first novel, Saving Grace, was published. Three and a half years later, it has more reviews (2300+ with 4.3-stars) on Amazon than Janet Evanovich’s One for the Money (the book it’s most often […]
Category: Promotion
What (writing contest) opportunities have you missed?
Before we begin, we want to let you know about a “doing indie together” opportunity in Hollywood, and that is the stock offering from Voyage Media. SkipJack has been working with Voyage for the last six months on a screenplay for one of our novels. We couldn’t be happier with the writers and producers we’ve […]
How to Rally Your Troops for Support
I’m frequently asked by authors how I get my contacts/friends/family to really support me as an author. I put the following piece together to make it easy for them, and easy for you, with yours. Feel free to copy and paste in your own details and send around to your contacts. Or, focus on only one […]
Career Strategy: When to take and when to tank well-meaning advice.
Here’s a blast from the past from Pamela Fagan Hutchins, who has since published ten novels and a novella and one more nonfiction book, quit her day job, and is writing novel number twelve and novella two as we speak. Catch her brand new show, Wine Women & Writing Radio, debuting Friday May 4 at […]
Dear Hootsuite… Where Have You Been All My Life?
By Candi Fite, SkipJack Publishing Assistant As a publishing assistant—whose main focus is publicity, promotions and marketing, a mother, wife, writer, artist, part-time yoga instructor, and volunteer, a busy girl’s gotta do, what a busy girl’s gotta do. Anything to simplify my life. Enter Hootsuite, aka an assistant’s assistant. Let me give you a brief […]
Author Facebook Ads for Dummies (Part Two)
Before we dive into this excellent “part two” on Facebook Ads, do you ever wonder about our contributors and their “day jobs?” Here’s your chance to look behind the curtain with Pamela Fagan Hutchins, in her collaborative article on the state of #respect. (For an extra special look at the formation of concepts in a […]
Author Facebook Ads for Dummies (Part One)
Before we dive into Facebook Ads, we want to show and tell a wonderful way to promote your books, get reviews, gain readers, and grow your subscriber list: Bookfunnel giveaways and bundles. You have to curate them yourself (or join someone else’s group), and use an application like Rafflecopter to manage the entries, but it’s […]
Pop-up Writers Retreat
Ok, writer friends. I have a free Nowheresville weekend, April 13-15. It’s a gorgeous time of year here, very peaceful, wildflowers, baby goats, not too hot. I’m doing a personal writing retreat to jump start a novella, writing six to eight hours a day, then doing my usual things to recharge (play with animals, ride […]
Sweet Cross Promo Opportunity for You Guys
Hey, SkipJack blog subscribers! Pamela Fagan Hutchins here. I’m looking for people who want to do “newsletter swaps.” I have 14,000 subscribers to my newsletter and about 1,000 to my blog. I write romantic mystery. I have a few new releases coming out this summer. Two of my upcoming releases are R rated, one is […]
Cleaning UP During Your Bookbub Promotion, Part 1: Does the big cost pay off?
You’re going to think these posts are about how my e-book did on Bookbub, and they sort of are. But keep reading until the end of my “cleaning up” posts, because it’s ultimately about how everything other than my e-book did, and you’ll be shocked at how important everything else was; these posts contains tips I’ve NEVER SHARED BEFORE, so […]