Category: Strategy

Does the early bird get the worm with indie book pre-orders?

A nifty way to generate rankings for your books at its launch is by offering pre-orders. As an indie, you can do this for both ebooks (easy) and paperbacks on Amazon (complex).  Pre-orders allow people to place orders as soon as they decide they want your book, when you begin pre-launch promotion. Without pre-orders, people […]

Who wants to guest post on SkipJack?

We are looking for tales of learning, success, and failure to share with our readers on Skip the Jack, and we are looking to cross-pollinate. If you think you fit the bill, email info @ skipjackpublishing .  com to volunteer. We are seeking 300-800-word pieces or excerpts on publishing and promotion that address current topics […]

BookBub: Read the Fine Print, and the Email

Last November I had a spectacular 99 cent promotion with BookBub for my novel Saving Grace, selling over 4300 of it in five days, plus a few hundred of my other books. It wasn’t all on Amazon either. Bookbub has incredible reach with Nook, iTunes, and Kobo, too. So great that I couldn’t wait to get my […]

How to Sell a Ton of Books with BookBub: A Tale of Two Authors

This post is a follow-up to Holy Crapoly: You’re Going to Want to Hear This! Recently two Amazon bestselling authors set out to promote their second novels. A lot had changed in the world of ebook promotion since each of their debuts, however. When Rodney Walther first released Broken Laces, he had great success with […]

Holy Crapoly! You’re Going to Want to Hear About This.

Well, give us 10 days to collect all the data and we’ll have quite an indie publishing story to share with you. What, you ask? What story? What happened? Well, I finally, after six applications and five rejections, got a BookBub day. I got it for the book I wanted, too: Saving Grace, the lead […]

What’s good for the goose is NOT good for the gander, on Amazon.

I LOVE Amazon. Please understand, as an indie author, I make the bulk of my $$$$$ on Amazon. In many ways, they single-handedly caused the leveling of the traditional publishing playing field so that indies have a chance to publish on their terms. I don’t love EVERYTHING about Amazon, however, because I’m not a robot. […]